Course Overview
Guide digital software products from initial customer validation to market release. This course covers structured user interview techniques, feature prioritization methodologies, metric framing, dynamic backlog management, and working alongside design and engineering teams.
What You Will Learn
- Conduct customer discovery interviews to validate target market problems before writing code.
- Prioritize feature requests using framework models like RICE, Kano, and value-versus-effort matrices.
- Define key product performance metrics including user activation, retention, and funnel conversion.
- Structure clear product requirement documents (PRDs) for engineering implementation sprints.
Syllabus Breakdown
- Module 1: Customer Discovery & Validation: Identifying user problems, market research, and testing product hypotheses.
- Module 2: Product Strategy & Roadmapping: Defining product vision, setting goals (OKRs), and visual roadmap construction.
- Module 3: Feature Prioritization & Backlogs: Prioritization frameworks, user story mapping, and PRD documentation.
- Module 4: Product Analytics & Growth: Funnel analysis, retention metrics, release tracking, and iteration loops.
Who This Is For
Aspiring product managers, business analysts, domain leads, and founders leading software product development.
₹30,999.00
Enrollment validity: Lifetime
| Update: | July 26, 2024 |
| Lectures: | 7 |
| Skill Level: | Intermediate |
| Language: | English |
| Course Duration: | 20h 15min |
